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Privacy Policy
PNC will post online any changes to the Website Customer Information Privacy
Policy and the Consumer Information Privacy Principles on or before the
effective date of such changes. You will be able to determine the date of the
last change by noting the effective date of the policies.
Website Customer Information Privacy Policy
We respect the privacy of our customers and are committed to protecting
their information on our Web sites with the same care we utilize for all PNC
transactions.
PNC does not automatically collect personal information from visitors
to its Web sites. PNC does use tools, such as cookies or click stream
auditing, for our own internal uses, such as recommending products and services
and gathering Web analytics. Cookies are small pieces of information that a Web
site stores on a visitor's Web browser to remind the site about the visitor the
next time they visit the site. PNC does not store confidential or
sensitive information in cookies. PNC uses cookies to enhance our
customers' online banking session by making navigation easier and providing
important security features. For certain applications, such as Online Banking,
cookies are a requirement because they help protect the privacy of a customer's
transactions by, for example, automatically terminating the online session if
the customer forgets to log out.
Cookies cannot be used to capture your e-mail address, obtain data from
your hard drive or gain confidential or sensitive information about you.
Additionally, cookies cannot be read by a Web site other than the one that set
the cookie. Some Web sites, however, use cookies to obtain information from
your browser. You can set your browser to notify you before accepting a cookie,
so that you can control whether you accept or reject a cookie. Please click on Controlling
Cookies for more information.
Click stream auditing includes information such as a web surfer's IP
address, web pages which have been viewed or acted upon by a web surfer, date
and time, domain type, and when a web surfer has responded to an advertisement.
We may occasionally combine this information with individual information on an
aggregate level to determine the effectiveness of our advertising.
This version of the Website Customer Information Privacy Policy is
effective 04/01/07.
THE PNC FINANCIAL SERVICES GROUP, INC. CONSUMER INFORMATION PRIVACY
PRINCIPLES
Introduction
The PNC Financial Services Group, Inc.
("PNC") family of companies is committed to treating and using
personal financial information about you responsibly. These Privacy Principles
explain what personal information we collect, why we collect it, how we protect
personal information, and how and why in certain cases we may share such
information among PNC companies or with select other parties. We also tell you
how to exercise your personal information sharing choices. If you have already
notified us of your Information Sharing Choices, you do not need to notify us
again. These principles are effective 04/01/07 and may be amended from time to
time.
Our Consumer Information Privacy Principles apply to personal information
collected or used when PNC companies offer financial services to you for
personal, family or household purposes. The services may include deposit,
lending, investment advisory, brokerage and insurance services. This disclosure
is made on behalf of the following PNC companies: PNC Bank, National
Association; PNC Bank, Delaware; J.J.B. Hilliard, W.L. Lyons, Inc.; PNC Investments
LLC; PNC Capital Markets LLC; PNC Insurance Services, LLC; PNC Equipment
Finance LLC; Harris Williams LLC and PNC Merchant Services Company.
We Collect Information As Needed to Identify You
and Serve You as a Customer
We collect information from
and about you in order to identify you as our customer, establish and manage
customer accounts, complete customer transactions, understand customer needs
through market research, market products and services we believe meet customer
needs, and comply with legal and regulatory requirements.
Examples of the types of information we collect are:
Information we receive from you, such as:
Contact Information (such as name, address, and telephone number). We use contact information,
for example, to identify you, send you information about our products and
services, and call or write you about your accounts.
Identification Information (such as a social security number). We may need your social security number,
for example, to obtain a credit report when you apply for credit with us,
report interest earnings or mortgage interest payments to the IRS, or comply
with other legal requirements.
Financial Profile Information (such as income, assets, liabilities). We use this information, for example, to
process applications and make appropriate product and service recommendations
to help you get the most from your relationship with PNC.
Information about your transactions and
experiences with PNC companies. This information, such as your account balances, payment
or overdraft history, parties to transactions and account usage, permits us,
for example, to process your requests quickly, recommend appropriate products,
and price products and services competitively on the basis of your entire
relationship with us.
Information about your transactions with
other companies. We may use this information, for example,
when you apply for credit or to verify information you have provided to us.
Information about you from consumer
reporting agencies (such as your
credit history and credit worthiness). We use this information when, for example, we process
applications, monitor and collect existing accounts, make
"pre-approved" offers and as otherwise permitted by law.
Information from market research companies (such as purchasing patterns). We use market research
information, for example, to develop products we believe our customers will
find most useful.
Policies and Procedures
PNC companies use
advanced technology and information management techniques to implement
security, audit and control programs designed to protect the confidentiality
and security of the information we collect. PNC limits employee access to
customer information to those employees we believe have a legitimate business
need for the information. We have adopted policies, procedures, employee
orientation, training and education programs, and communication programs
designed for the protection of customer information. It is the responsibility
of each PNC company employee to comply with our Consumer Information Privacy
Principles.
We May Share Information Within the PNC Family of Companies To Improve Our
Services to You
PNC offers financial
services to consumers through its family of affiliated companies that provide,
for example, deposit, lending, investment advisory, brokerage, insurance,
trust, and related products.
By sharing information about you and your
accounts, we are able to offer you the convenience of round-the clock customer
service, combined statements, simple application procedures for a variety of financial
services, and special discounts or other benefits.
Within the family of PNC companies, we share:
You may request that we do not share these two types of information among
ourselves except where one PNC company performs services for another. Please
see "It's
Your Choice" to find out how to make this request.1
1Vermont residents only: PNC will not share financial profile or credit report information among
the PNC family of companies without your consent.
We also share within the PNC family of companies
contact and identification information, for example, name, address, telephone and
social security numbers, that you provide to us. We also share information
about your transactions with us, for example, account balances, payment or
overdraft history, parties to transactions, and account usage. We will do so
even if you request that we not share other types of information.
We May Share Information Outside the PNC Family of Companies in Certain
Cases
It is our policy not to
sell, rent or otherwise provide customer information to outside companies so
they can market their non-financial products or services. From time to time, we
may offer our customers the opportunity to purchase non-financial products and
services offered by outside third parties, but we will not disclose customer
information to these third parties unless our customers authorize us to do so.
The sections below describe the types of companies and third parties with
whom, and the situations when, we may share customer information outside the
PNC family of companies.
Service Providers and Suppliers
From time to time, PNC companies
may use outside companies or suppliers to perform services for PNC, such as
printing checks for our customers, preparing and mailing customer account
statements, appraising property offered as collateral, verifying property
ownership, processing customer transactions and assisting us in providing
account benefit programs.
We may also use outside companies to perform market research and analysis
for us by contacting our customers, as well as non-customers, to ask their
opinions about our current or proposed products and services. Generally, we
provide market researchers only with customer contact information, such as
name, address, and telephone number. Occasionally, we provide them with
customer account information, such as type of account, balance, and whether a
customer banks at a branch, at an ATM, or online.
Sometimes we use outside companies to assist us in marketing our own PNC
products and services or products and services, such as mortgages and
insurance, that we offer jointly with other financial institutions. Generally,
we provide our marketing service providers only with customer contact
information, such as name, address and telephone number.
Before we disclose customer information to any of our service providers or
suppliers, we require them to agree to keep our customer information
confidential and secure and to use it only as authorized by us.
We May Share Limited Information With Select Financial Institutions for
Marketing Purposes
In order to offer our
customers certain financial products, such as mortgages or insurance, we may
enter into joint marketing agreements with select financial institutions
outside the family of PNC companies that specialize in providing these
products.
Generally, we provide these financial institutions only with customer
contact information, such as name, address, and telephone number. When we offer
certain insurance products, such as credit insurance, we may provide account
information, such as the amount of the loan or mortgage, maturity date, and
monthly payment amount. We do not give these financial institutions customer
account numbers as part of a joint marketing agreement or program.2
We select financial institutions we work with under joint marketing agreements
very carefully and require them to agree to keep our customer information
confidential and use it only as authorized by us.
You may request that we do not share your information with other financial
institutions for joint marketing purposes. Please see "It's
Your Choice" to find out how to make this request.
2Vermont Residents only: PNC will share only contact information with financial institutions with
which we have joint marketing agreements.
Other Circumstances
We may share customer information with
unaffiliated third parties when our customers request or give us permission to
do so or when we are permitted or required to do so by law.
Some examples are:
Former Customers
We do not disclose information about former
customers to outside companies except as may be permitted or required by
law. Examples of when we may share
information about former customers are listed above.
State Privacy Laws
We will also comply with state privacy laws
to the extent they apply.
Online Information Policies
We respect the privacy of
our customers and are committed to protecting their information on our websites
with the same care we utilize for all PNC company transactions. To view our
current online privacy notice, visit us at www.pnc.com.
Option 1 - Limit Sharing Information Within PNC Family
Request this Information Sharing
option if you do not want us to share among our family of PNC companies
financial profile information, for example, income, assets and liabilities,
contained in applications and financial statements, or information we receive
from third parties that are not affiliated with us, such as consumer reporting
agencies and market research companies.
We will continue to share among our family
of PNC companies: (i) contact information, for
example, name, address, telephone number; (ii) identification information, for
example, social security number; and (iii) information that relates to our
experiences or transactions with you or your accounts, for example, account
balances, payment history, parties to transactions and account usage.
Option 2 - Limit Sharing Information With Other
Financial Institutions for Marketing Purposes
Request this Information
Sharing option if you do not want us to share any information with other
financial institutions for the purpose of joint marketing of their financial
services.
To exercise your choice of Information Sharing options:
When writing, please indicate which Information Sharing option or options
you are requesting and include your name, address and phone number. Providing
an account number or social security number would be helpful but is optional.
PNC will process your request as soon as possible. However, you may receive
communications for a short time based on information we shared prior to
processing your request.
If you have joint accounts, we will treat a request by one party to the
account as applying to both parties to the account. The information sharing
restriction request(s) will apply to accounts that each joint account holder
has in his or her own name and any accounts the joint account holders have with
each other.
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